Our CEO, David Zimmerman, authored a guest post for SmallBizDaily.com, as part of a larger article on 10 things small business owners need to know.
Controlling Company Data—5 Ways Small Businesses Fail
Guest post by David Zimmerman, CEO and Founder of LC Technology
For a business of any size, data loss is a crippling event. Whether it involves a three-person bike shop that loses its customer list or a 20-person ecommerce firm that loses customer data to hackers, the damages to brand and revenue can be severe. For small companies the fallout from a data loss can ruin the business, as they do not typically have the cash reserves or accumulated brand history of a bigger company.
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